With the start of the second-year American Power Boat Association Offshore National Championship season less than two weeks away in Cocoa Beach, Fla., Powerboat P1 Offshore has secured CMR Construction and Roofing as a sponsorship partner for the six-race series. The United Kingdom-based P1 group announced the deal in a press release this morning.
The six-race APBA Offshore National Championship circuit kicks off with CMR Construction and Roofing as a new series partner. Photo by Pete Boden copyright Shoot 2 Thrill Pix.
One of the largest roofing companies in the United States with more than 400 employees, the Naples, Fla.-based outfit is a longtime NASCAR Xfinity Series sponsor. This is CMR’s first foray into the offshore racing world.
The sponsorship package with P1 includes television exposure through P1’s six broadcasts in the United States and internationally, sponsorship of the welcome events at six races in the APBA Offshore National Championship starting later this month, branding on the podium backdrop and additional banners, VIP hospitality, naming rights to a race team and ongoing coverage through P1’s social media and public relations programs, according to the release.
“Through our NASCAR and sports car sponsorships, we have successfully grown our business and expanded our network, and I am confident that our new relationship with Powerboat P1 will raise our profile in new areas and open new doors for us, particularly in Florida,” said Steve Soule, the chief executive officer, of CMR Construction and Roofing, in the release. “As a company that is always innovating and looking for the next big opportunity, we are delighted to be joining forces with P1 to share in the excitement of national offshore powerboat racing.”
Azam Rangoonwala, the chief executive officer of P1, elaborated on the deal in the release.
“As a Series Partner, CMR will benefit from our extensive television broadcast schedule—with our one-hour shows after each race event being screened in the United States on Bally Sports regional sports networks and CBS Sports network, and also on leading sports channels around the world including Sky Sports, Fox Sports International, SportTV and Star Sports—and naming rights to one of our leading race teams.
The P1 organization will release the name of the team next week.
“Partnerships are at the heart of our business and we are looking forward to working closely with CMR over the coming months,” he added.
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