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Inside CP Performance, the Ultimate Marine Superstore

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With three strategic national shipping warehouses and an army of vendors, it’s no wonder CP Performance is regarded as a marine parts superstore for go-fast boats. Between its own catalog and its affiliates’ products, the Rohnert Park, California, company boasts the largest aftermarket performance parts offering of anyone anywhere.

Seemingly undisturbed through the market changes and rough economic waters, CP Performance is forging ahead behind the leadership of founding partner Mike Mays. In the following interview, Mays, who has been part of the marine industry for more than 30 years, talked with OffshoreOnly.com about CP Performance’s business strategies and what lies ahead for the company.

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