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Customer Appreciation, Nor-Tech Style

Wherever you are during the Lake of the Ozarks Shootout in Central Missouri, there’s a good chance that it’s a 20- to 30-minute drive from where you need to be next. That’s just the nature of traveling by car from one waterfront place to another at a lake with more than 1,100 miles of shoreline. In most cases, traveling by powerboat, especially one in the high-performance realm, is much quicker and more efficient.


A new tradition began for the Florida-based boat builder during the 30th annual Lake of the Ozarks Shootout last month.

So when my speedonthewater.com co-publisher Jason Johnson, Ryan Johnson, our national sales manager, and I learned that Nor-Tech’s first Owners Appreciation Party on Friday evening during this year’s Shootout was at the Porto Cima Yacht Club in Sunrise Beach, we were delighted to drop by for a few reasons.

First, we cover—and appreciate—the North Fort Myers, Fla., company’s high-performance center consoles, catamarans and V-bottoms. Second, the people at Nor-Tech, from co-founder Trond Schou (who had just returned from Norway and couldn’t make it to this year’s party at the lake) to director of dealer development Geoff Tomlinson, are super cool and just plain fun to be around.

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