Baja Marine has appointed Sportboat Store in Hengelo, The Netherlands, as its new sales partner and distributor in Northern Europe, according to a press release from the Washington, N.C. sportboat and center console builder. Sportboat Store will handle new boat sales and service for the entire Baja sportboat line from 23 to 35 feet in length throughout The Netherlands and Belgium. In addition, the dealership will offer new Baja sales in Germany on until a German dealer is appointed.
“Northern Europe is a growing market for Baja Marine, and Sportboat Store, which is well-known and well-established among boaters in the region, is the right partner to help us to increase our brand recognition and market share even further,” said Nick Miler, the vice president of Baja Marine, in the release. “We are happy to welcome this energetic team of marine professionals to the Baja family.”